Campaigners bankrolled by dominant players in the cannabis and CBD marketplace launched a $5m advertising blitz in support of a ballot measure in November’s election that has so far been overshadowed by publicity for the one on abortion rights.
Four commercials featuring retired military personnel, business owners, law enforcement officers and regular citizens began appearing on television, radio and the internet, leaning in heavily to themes campaigners believe will appeal to the 60% of voters amendment 3 needs to pass.
And while the financial backers of the Smart & Safe Florida political advocacy committee, most prominently Trulieve, a major operator of marijuana dispensaries, stand to harvest far greater profits if the Vote Yes campaign is successful, there is little to no organized resistance.
In one of their advertisements, called Freedom, a retired army colonel and Vietnam war veteran heralds the “billions of dollars” that would be raised in revenue and sales taxes, and money and time suddenly available to law enforcement “to focus on serious crime”.
The proposed Florida amendment would make it the 26th state to approve marijuana for recreational use, and seeks to place production and distribution solely in the hands of professional, regulated operators such as Trulieve, and their networks.
As in almost all other states where voters said yes, campaigners are resting heavily on “safety” arguments, including how legalization will lead to a reduction or elimination of street drugs, often produced by cartels and laced potentially with fentanyl or other toxins.
The original article contains 1,100 words, the summary contains 245 words. Saved 78%. I’m a bot and I’m open source!
This is the best summary I could come up with:
Campaigners bankrolled by dominant players in the cannabis and CBD marketplace launched a $5m advertising blitz in support of a ballot measure in November’s election that has so far been overshadowed by publicity for the one on abortion rights.
Four commercials featuring retired military personnel, business owners, law enforcement officers and regular citizens began appearing on television, radio and the internet, leaning in heavily to themes campaigners believe will appeal to the 60% of voters amendment 3 needs to pass.
And while the financial backers of the Smart & Safe Florida political advocacy committee, most prominently Trulieve, a major operator of marijuana dispensaries, stand to harvest far greater profits if the Vote Yes campaign is successful, there is little to no organized resistance.
In one of their advertisements, called Freedom, a retired army colonel and Vietnam war veteran heralds the “billions of dollars” that would be raised in revenue and sales taxes, and money and time suddenly available to law enforcement “to focus on serious crime”.
The proposed Florida amendment would make it the 26th state to approve marijuana for recreational use, and seeks to place production and distribution solely in the hands of professional, regulated operators such as Trulieve, and their networks.
As in almost all other states where voters said yes, campaigners are resting heavily on “safety” arguments, including how legalization will lead to a reduction or elimination of street drugs, often produced by cartels and laced potentially with fentanyl or other toxins.
The original article contains 1,100 words, the summary contains 245 words. Saved 78%. I’m a bot and I’m open source!