Reddit forces personalized ads, starts X-like user payment program
arstechnica.com
Like it or not, Reddit wants to "improve ad performance."

I left a couple of months ago. Couldn’t be happier.

The writing is on the wall. The leader thinks the Genius-with-hair-transplants is a superstar, despite destroying a globally recognised brand. Inspired by this, Spez is trying to get Reddit ready for an IPO. This means, maximise profits by any means.