Behind the Bastards just did a two-parter on this phenomenon but with children’s “books.” Icky stuff. Great episodes, but ugh that this is even a thing.
Part One: https://podcasts.apple.com/us/podcast/behind-the-bastards/id1373812661?i=1000617646703
Part Two: https://podcasts.apple.com/us/podcast/behind-the-bastards/id1373812661?i=1000617949358
I mean, this right here is a perfect answer