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This is not a very good article.
It’s full of very weird qualifiers: “not a programmer,” “studied computer science,” “tech writer.” This person is not an average user, and they kind of do everything they can to make sure the reader knows that. Then, while trying to say Linux is for average users, the author suddenly is claiming to be just that.
Linux is easier to use now than when I started using it, a little over six years ago. But it does require at least a basic curiosity to learn.
Even barring actual harm done against the queer community, there really should be a requirement that companies using pride flags for advertising contribute in some way to LGBTQ+ organizations. Otherwise all it will ever mean is: “we’ll take your money.”